KPMG Sweden is a professional services firm that operates as part of the global KPMG network, one of the “Big Four” accounting organizations. Established in 1923, KPMG Sweden has grown to employ approximately 2,400 professionals.
Our task was to strengthen and revitalize the KPMG brand in Sweden. A series of advertisements were created with interviewed and photographed employees who brought life and content to the company’s hard-to-interpret abbreviation.
