Sandvik is a global, high-tech engineering group providing solutions that enhance productivity, profitability and sustainability for the manufacturing, mining and infrastructure industries. Sandvik has approximately 41,000 employees in 170 countries with headquarters in Sweden.
As global head of art direction for 5 years, my tasks included communication concepts, brand enhancement, creative direction during photo sessions and brand visual consistency. The campaign “We make it possible” was active for almost 10 years, awarded in multiple competitions.
AgencyEhrenstråhle BBDOClientSandvikProjectBranding campaignCopywriterPer EhrenstråhlePhotoLars TrangiusAwardsEpica , 100W